Server-Side Tracking vs. Pixel Monitoring - Which is Better? A variety of shopping businesses are turning to server-side tracking as a way to improve their data collection processes. While it needs a lot more technical knowledge than normal GTM and might present added prices, it can bring about gre

Server-Side Monitoring vs. Pixel Monitoring - Which is Better? A number of ecommerce organizations are turning to server-side monitoring as a means to improve their data collection processes. While it requires more technical knowledge than regular GTM and may introduce extra expenses, it can cause